Tuesday, January 02, 2007

Game du Jour

Ah...the Internet. Filled with great information and tools to increase our productivity, right? No, it is the biggest productivity killer ever invented--but it's so darn wonderful we can't get enough of it.

One of the biggest time killers of the Internet is searching the world wide web for "bargains." You pit our desire for a good deal with our penchant for friendly competition, and you get massive successes like eBay. First there was auction sites, and then later came "one deal a day" sites such as Woot.com.

For most "one deal a day" sites, you are in a rush to get in on the deal before supplies run out. There's a new one that will really kill your time--and supplies are unlimited.

Game du Jour offers one heavily discounted casual PC game per day. It starts at midnight and the deal lasts for 24 hours and then a new game is available. If you are into "casual games" and not necessarily the action-packed assassination and warfare games, this is a great site for you.

So what does this have to do with our favorite topic? Essentially, Game du Jour is a marketing company that helps software companies get a rush of sales of their product and increase brand awareness. They introduce your game to people that might not otherwise know about it. Considering how enormous the game development sector is, this kind of publicity can help to really boost awareness of that product and get gamers interested in the rest of your line.

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